Writing like a wanker

When Originally planning this class, I had envisioned a course on how to write persuasive static copy that would best fit with the psychology and behavior of Web readers. Conversations with my mentor, however, illustrated that writing for the Web has become so much more than snappy static headlines and bullet points.

The web is fluid now, and serves not only as a medium through which people can interact with websites via scripts and databases, but also as way to interact with other people. When you use a web forum, blog, or comment form you're in a conversation, not necessarily with someone you know or even with a single indvidual, rather with a gestalt. Writing on the web is writing to the masses, and it's impossible to pinpoint your target group.

With this in mind, it's wise to firm up the fundamental rules of the English language and use them. Your words, and the ability to properly construct them, will be your main method of persuasion, and your primary expression of respect and courtesy toward others.

Matt Olson's 2002 article, How to Write like a Wanker is a biting look at some of the most annoying habits of people who write on the Web. It bears reading, then re-reading. And then, if you're still doing this stuff, you need to be taken out and shot.